Is Blogging Dead? Everything You Need to Know (2023)

In recent years, there has been a growing sentiment that blogging may be dead. There are a number of reasons for this, but the main one seems to be that social media has taken over.

So, is blogging dead?

Not at all! Blogging isn’t dead, but it has changed a lot in the past few years and is continuously changing. In fact, blogging has exploded in the last few years. It offers a passive income source; something that’s dearly loved by most online entrepreneurs.

However, like any other business, you need to work on your blog to make it profitable. The combination of persistence and execution of the right strategies is a perfect recipe for blogging success.

In the next few sections, I’ll be telling you:

  • Who is blogging for
  • How to start a blog that brings in regular income on autopilot
  • How to sell a running blog for 36x its monthly income

Let’s talk.

Is Blogging Dead?

Is blogging dead

As discussed before, blogging is far from dead; in fact, it’s one of the most profitable and fastest-growing online business models. However, there is a lot of competition, and if you end up making the wrong decisions, you’ll most likely fail. The good thing? Following the right strategies, you can make it work for you long-term.

How to Build a Blog from Scratch?

Here’s a step-by-step guide on how you can become a successful blogger despite the fierce competition.

Find That Perfect Niche

So, what should you blog about? This is an important question because picking the wrong niche is the number one reason why most bloggers give up.

Here are a few tips for finding the right niche for your blog.

First, think about your interests and passions. What do you like to talk about? What do you know a lot about?

Vidnoz AI: Create Free AI Videos in 1 Minute

Make a narrowed-down list of stuff based on the above questions.

Next, find answers to the following questions:

What are people interested in? What are they talking about online? What are the hot topics right now?

Use keyword research tools like Google Keyword Planner to find a list of keywords around your topic.

Make sure there are enough informational keywords to talk about and enough products you can promote as an affiliate.

Use for product research.

Related post: How to Find Micro Niche Ideas

Pick a Domain Name for Your Blog

When choosing a domain name for your blog, you’ll want to make sure it’s easy to remember and reflects what your blog is about.

Pro tip: Include your main keyword in your domain, but add another word after it. For instance, gamingbuff. This is called a partial match domain. It’s easier to get people to click on your links when our domain has a target keyword in it.

You can use a domain name generator like Nameboy to find available domain names or check out websites like GoDaddy and Namecheap for options.

Host Your Domain

How to pick a hosting service for your blog?

now, picking the right hosting service can be daunting, with so many options available. But, it’s really a matter of understanding your needs and looking in the right places.

Here are some tips to help you choose the best hosting service for your blog:

1. Decide what features are important to you. Do you need unlimited storage space? bandwidth? a free domain name? Make a list of what’s important to you and use that as your criteria for choosing a host.

2. Consider your budget. Hosting services can range from free to hundreds of dollars per year. Choose the one that fits within your budget without compromising on features or quality. I started using Namecheap because it was the most economical option for me. Today, I still use it since they offer everything you need as a blogger.

3. Read reviews. This is always a good way to get an idea of what others think about a particular host.

Still now sure? Namecheap and Hostinger are two of the most cost-effective hosting providers right now. So, picking one of them would be a good option, especially if you want to keep your investment low.

Create Great Content

Content is your blog’s lifeline. It needs to be high-quality as well as SEO-friendly.

Here are a few tips to create content that generates affiliate sales:

  • Write short sentences & paras
  • Use simple language
  • Add visuals
  • Include keyword variations
  • Use lots of headings and bullets
  • Write comprehensively

Also, you don’t want to stuff your content with keywords; it’s just going to hurt your SEO rather than help it.

Include your target keyword and its variations as naturally as possible.

If you don’t want to create content yourself, you can always outsource it on Fiverr.

Here’s a content writing service you might like.

Or, you can hire me.

Drop me a message here.

On-Page SEO Checklist

On-page SEO refers to optimizing your content so that search engines rank it higher.

Fortunately, executing an on-page SEO strategy is just like implementing a checklist.

Here’s the on-page SEO checklist I use for my blogs:

  • Add your keyword in the URL
  • Mobile responsive
  • Website speed
  • Keyword at the start of your title tag
  • Internal links
  • Length of content
  • HPPTS security
  • User experience
  • Use multimedia
  • Unique content
  • Social Signals

Build Backlinks

You don’t need to create backlinks right from the word go.

Publish great content; some backlinks will come naturally.

However, you do need to spread the word on different platforms like:

  • Forums
  • Social media
  • Q&A sites
  • Online communities
  • Other relevant websites

Once you have some content, reach out to other blogs in your industry for guest posts.

Only write guest posts (And get backlinks to your homepage) from sites with:

  • Relevant content
  • High Domain Authority (DA at least 30)

Post Consistently

I can’t stress this enough; your blog needs consistent content to grow.

Write on low-competition keywords and keep publishing high-quality content for at least 6 months.

You’ll start generating traffic to your posts eventually.

How Do You Track Your Blog’s Traffic?

Use Google Search Console to not only track your daily traffic but also to identify opportunity keywords.

Opportunity keywords are keywords that are getting some traffic but could generate better results.

Related Post: How to Start Blogging in 2022

Is Blogging Dead: FAQs

Do People Read Blogs Anymore?

Yes, people read blogs, but not as much as they used to. Blogging has become more competitive as other forms of content have emerged, so it’s important for bloggers to produce high-quality content that is engaging and relevant to their audience.

Why Most Blogs Fail?

There are a number of reasons why most blogs fail, but the main reason is that most bloggers don’t put in the necessary work to make their blogs successful.

Blogging takes time and effort, and if you’re not willing to put in the work, and be patient, your blog is likely to fail.

Another reason many blogs fail is that bloggers don’t create content that people want to read.

Does Blogging Have a Future?

Blogging does have a future, but the form it will take is still up in the air. There are a few things that are certain: blogs will continue to be used as a way for people to share their thoughts and experiences, and they will remain an important tool for businesses to reach out to customers and build relationships. The future of blogging is likely to be more interactive, with more video and audio content, and more opportunities for readers to participate in the conversation.

Is Blogging Better than YouTube?

There is no definitive answer to this question. Both blogging and YouTube have their own benefits and drawbacks.

Blogging is great for sharing longer pieces of content, while YouTube is better for shorter, more visual content. Blogging can help you build an audience of loyal readers, while YouTube can help you reach video lovers.

Ultimately, it depends on what you want to achieve with your blog or YouTube channel.


  • Zain

    Zain is an SEO Copywriter / Freelancer and Digital Marketing with around 4 years of experience in writing and digital marketing. He's currently managing this blog and offering freelance writing services on Fiverr and Legiit.

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